Not just a lash brand

Our Story

Hey, I’m Illy, the founder of Illash by Illy. Throughout my life, I always suppressed who I truly was to keep others happy. Illash has allowed me to begin my journey of self-discovery, self-acceptance and self-love and I want to bring this feeling to other people. I created Illash because I wanted to create a brand that stood for something more. Illash is a safe space for all people to be who they truly are. 

We believe in the power of expressing yourself without limitation and celebrating your uniqueness. Illash prides itself on its values of inclusivity, ethical sourcing and sustainability. 

Why spend two hours at the salon when you can have salon quality lashes in the comfort of your own home? Our lashes are meticulously crafted using premium cruelty-free fibres to ensure comfort, durability, and stunning results. We have a lash for everyone, from performers and creatives, to everyday lash wearers. 

At Illash By Illy, we are more than just a lash brand; we are a symbol of empowerment and self-expression. We are a community inclusive for ALL. We are here to revolutionise the beauty industry. 

So remember, BE DIFFERENT! 

Illy xxx

Innovation

Leading beauty innovation, we blend advanced technology and creative design to set trends with our luxurious, trend-setting products.

Quality

Our lashes undergo strict quality checks, using the finest materials to ensure durability and luxury in every product.

Sustainability

We commit to sustainability by using eco-friendly materials and reducing waste, ensuring our planet benefits along with our customers.

Community

We cultivate a community of beauty enthusiasts and experts, celebrating diversity and encouraging expression through beauty.

Our Collections Await You

Discover Your Perfect Match

Delve into our exclusive range of luxurious lashes designed for every occasion. Experience the perfect blend of style and sophistication with each set.

Explore Collections